The Master of Marketing and Innovation Management is a unique course in Western Australia, developing marketing managers who are able to tackle complex business cases in national and international contexts.
Entry Requirements
Admission requirements you'll need to meet for this course.
The following course-specific admission requirements are mandatory and must be satisfied by all applicants. These requirements are in addition to or supersede the minimum requirements outlined within the Academic admission requirements band section below.
All applicants are required to meet the published entry requirements. Successful applicants with a Graduate Certificate qualification or higher in Digital Marketing or Marketing & Innovation Management may seek reduced course duration by applying for recognition of prior learning.
Academic admission requirements (Band 6) may be satisfied through completion of one of the following:
Bachelor degree; or
Equivalent prior learning including at least five years relevant professional experience.
English competency requirements may be satisfied through completion of one of the following:
IELTS Academic Overall band minimum score of 6.5 (no individual band less than 6.0);
Bachelor degree from a country specified on the English Proficiency Bands page;
Successfully completed 0.375 EFTSL of study at postgraduate level or higher at an Australian higher education provider (or equivalent);
Where accepted, equivalent prior learning, including at least five years relevant professional experience; or
Other tests, courses or programs defined on the English Proficiency Bands page.
The Master of Philosophy aims to expand knowledge beyond the undergraduate honours or postgraduate diploma level, culminating in a research thesis. Upon completion of a master by research degree, you may apply to be considered for entry into a Doctor of Philosophy (PhD) program.