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University of Technology, Sydney (UTS)

  • 32% international / 68% domestic

Master of Marketing

  • Masters (Coursework)

The Master of Marketing provides the opportunity for students to extend their knowledge in the areas of digital marketing and social media, advertising and communications, strategy and sales management, entrepreneurial marketing, product innovation management and new product development, channel management and business-to-business marketing, marketing research and analytics, pricing and revenue management, branding and consumer insights, and the legal and ethical implications of marketing.

Key details

Degree Type
Masters (Coursework)
Duration
1.5 years full-time, 3 years part-time
Course Code
C04382, 098047G (Aut, Spring 1.5 year), 099413E (Summer, 1.2 years)
Study Mode
In person
Financial Support
Austudy

About this course

The Master of Marketing provides the opportunity for students to extend their knowledge in the areas of digital marketing and social media, advertising and communications, strategy and sales management, entrepreneurial marketing, product innovation management and new product development, channel management and business-to-business marketing, marketing research and analytics, pricing and revenue management, branding and consumer insights, and the legal and ethical implications of marketing.

Entry requirements

Admission requirements Admission requirements Applicants must have completed a UTS recognised bachelor's degree, or an equivalent or higher qualification, or submitted other evidence of general and professional qualifications that demonstrates potential to pursue graduate studies. If the previous qualification is not in a related field, applicants require a minimum of two years' relevant work experience. Applicants with a relevant graduate certificate must have completed it with at least a credit average. The English proficiency requirement for international students or local applicants with international qualifications is: Academic IELTS: 6. 5 overall with a writing score of 6. 0; or TOEFL: paper based: 550-583 overall with TWE of 4. 5, internet based: 79-93 overall with a writing score of 21; or AE5: Pass; or PTE: 58-64; or CAE: 176-184. Eligibility for admission does not guarantee offer of a place. International students Visa requirement: To obtain a student visa to study in Australia, international students must enrol full time and on campus. Australian student visa regulations also require international students studying on student visas to complete the course within the standard full-time duration. Students can extend their courses only in exceptional circumstances. Check to see if there are additional admission requirements for this course. If you don't meet the admission requirements for this course, there may be alternative pathways to help you gain admission.
Level of Study
Bachelor

Study locations

Ultimo (Sydney)

Graduate outcomes

Graduate satisfaction and employment outcomes for Business & Management courses at University of Technology, Sydney (UTS).
84.7%
Overall satisfaction
83.5%
Skill scale
66.7%
Teaching scale
90.3%
Employed full-time
$100k
Average salary