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The University of Western Australia (UWA)

  • 22% international / 78% domestic

Master of Strategic Communication

  • Masters (Coursework)

Do you want to be the trusted senior communications adviser in your company? Develop expertise in designing and managing communication strategies and projects across a range of media platforms and professional contexts. ...

Key details

Degree Type
Masters (Coursework)
Duration
2 - 1.5 years full-time
Course Code
12540, 083878C
Study Mode
In person

About this course

Strategic communication has never been more relevant - with the growing importance of digital media, all small, large, public and private organisations need a communication expert. The Master of Strategic Communication opens up opportunities that lead into rewarding careers and it is also an excellent option for professionals who would like to progress their skills in this area. The program is tailored to advance your capacity to succeed in a range of media and communications roles and provide effective strategy and leadership for industry, government and community. Develop expertise and gain a set of highly sought-after skills in designing and managing communication strategies, projects and campaigns across a range of media platforms and professional contexts. The program provides you with valuable hands-on experience that prepares you for a dynamic career, including: development of your practical, analytic and creative communication skills project-based work used to develop a portfolio applicable in a range of industry contexts specialised media training and workshops professional and networking opportunities Work placements provide additional access to industry experience. The course has a number of options for completion depending on individual requirements and aspirations.

Entry requirements

Admission requirements

If you're interested in furthering your career by studying this postgraduate course, find out the admission details below

Admission Requirements
(1) To be considered for admission to this course an applicant must have-
(a) a Bachelor's degree, or an equivalent qualification, as recognised by UWA;
and
(b) the equivalent of a UWA weighted average mark of at least 50 per cent; or
(2) completed a Graduate Certificate or Graduate Diploma in Strategic Communication at UWA.
Admission Requirements
(1) To be considered for admission to this course an applicant must have-
(a) a Bachelor's degree, or an equivalent qualification, as recognised by UWA;
and
(b) the equivalent of a UWA weighted average mark of at least 50 per cent; or
(2) completed a Graduate Certificate or Graduate Diploma in Strategic Communication at UWA.
Ranking and Selection Process
Where relevant, admission will be awarded to the highest ranked applicants or applicants selected based on the relevant requirements.
Ranking and Selection Process

Where relevant, admission will be awarded to the highest ranked applicants or applicants selected based on the relevant requirements.

ADMISSION REQUIREMENT
English competency

English is the language of instruction and assessment at UWA and you will need to meet the English language requirements of the University to be eligible for a place.

Minimum overall IELTS score of 6.5, with no band less than 6.0.

ADMISSION REQUIREMENT
English competency

Study locations

Perth

Career pathways

Careers and further study

Explore the career opportunities available to you.

Career Pathways

Career opportunities in the communications sector are constantly growing. Almost all large organisations need a communications expert to advise on corporate communications, community liaison projects and human resources-based projects such as change management. In addition, private organisations in consumer marketing, media, public relations, advertising and digital communications require strategic communications specialists.

Employment prospects across governmental, industry and community sectors include:

  • Strategic Communication Manager
  • Global Reputation Manager
  • Media Advisor
  • Communication Specialist
  • Corporate/Internal Communications Manager
  • Media Planner
  • Public affairs specialist
  • Digital Communication Manager
  • Public Relations Manager
  • Media Strategist
Career Pathways

Career opportunities in the communications sector are constantly growing. Almost all large organisations need a communications expert to advise on corporate communications, community liaison projects and human resources-based projects such as change management. In addition, private organisations in consumer marketing, media, public relations, advertising and digital communications require strategic communications specialists.

Employment prospects across governmental, industry and community sectors include:

  • Strategic Communication Manager
  • Global Reputation Manager
  • Media Advisor
  • Communication Specialist
  • Corporate/Internal Communications Manager
  • Media Planner
  • Public affairs specialist
  • Digital Communication Manager
  • Public Relations Manager
  • Media Strategist
Further Study
If you complete a dissertation as part of this course, you may choose to progress to a PhD. You may also wish to complete another postgraduate course, such as the Master of Business Administration.
Further Study If you complete a dissertation as part of this course, you may choose to progress to a PhD. You may also wish to complete another postgraduate course, such as the Master of Business Administration.

Course structure

Conversion

Students who have not completed a Bachelor's degree with a relevant major as recognised by the University, must complete relevant conversion unit(s) up to the value of 24 points, as advised by the University.

Core

Take all units (24 points):

Option - Group A

For students enrolled in a course by coursework, take a minimum 4 units (24 points) from Group A and take the remaining units (up to 4 units/24 points) from Group B. For students in course by coursework and dissertation, take 4 units from Group A (24 points) and 4 units from Group C (24 points):

Option - Group B

Graduate outcomes

Graduate satisfaction and employment outcomes for Humanities, Culture & Social Sciences courses at The University of Western Australia (UWA).
79%
Overall satisfaction
84.2%
Skill scale
89.5%
Teaching scale
67.9%
Employed full-time
Data source

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